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Why desktop rather than web?

Because that's what gives us an edge to compete with Gmail.

We can be faster than gmail.com because we're a desktop app. Trying to compete with gmail.com as a webmail would be way harder.

In that case, aren't you really competing with Outlook?

Yes, that's how we pitch it: "We're making an Outlook competitor for Gmail".

But gmail.com is a much bigger competitor for us than Outlook, since that's what most people use. Our main target are people using gmail.com.