I watch more youtube than any other video platform and I am happy to pay the $13/month to be ad free. Is it a sustainable business model? That’s for the bean counters at Alphabet to know. For now, I am content.
If I pay for a service, it my expectation that you provide me a way to opt out of your additional revenue opportunities. To that end, $18/mo for premium is gouging, in my mind. The fact that Youtube is implementing even more ads tells me the service is bleeding customers or cash, maybe both, and Google is handling this by making the barriers HIGHER.
Google has their hooks deep enough into most people - charge $3.99/mo for an ad-free experience and grow the subscriber base.
That... is quite steep as compared to India, where the family plan for YT Premium (if I recall correctly) costs Rs. 99/month, approximately $1.33/month. PPP is real :|
How much is a cinema ticket these days?
The ad supported web has led to so many people feeling entitled to consume content for free. People have gone so far to feel that the ads themselves are the problem, without realizing that without them, you would have to begin to pay the real cost of the service.
Funny how so many people find watching a single movie (lets say you watch cheap, $8) for two hours acceptable, but unlimited access to billions of hours of content for $10 is unacceptable.