> I agree with the gist of this article, but I think if you are not a FAANG as the article suggests, then you probably also are not at a scale where your carbon impact is actually measurable...
It's not hard to have a startup that does use 100kW of servers and maybe about 150kW total-- HVAC, networking, UPS inefficiencies, etc.
There's about 450 grams of CO2 emissions per kilowatt-hour from typical electrical generation. Therefore this is about 600 tonnes of CO2-- not counting other lifecycle costs.
On the one hand, this is a tiny smidgen of overall CO2 emissions. On the other hand, this is about 80 households
worth of CO2 emissions.
As a developer, making this kind of thing 1% more efficient is the same magnitude as completely eliminating your home carbon footprint, and is a whole hell of a lot more plausible to do.
I know offsets are "cheap" at $10 per tonne or whatever as the article says. On the other hand, please don't really assume that buying $6k of offsets really does as much good as eliminating 600 tonnes of emissions for realsies.