Kentucky could use all the help it can get to reverse its brain drain out to the coasts, and now is a great time, with so many more remote work opportunities and the overall reevaluation of COL in a time of a pandemic, to try to fix that. (It's the only way to combat nonsense like the terrible mess of what Kentucky keeps sending to the US Senate, by adding more smart people and counteracting the brain drain.)
It's not going to be on a lot of folks' radars, but Louisville, KY is a great big city that still feels like a small town in the right ways. But you don't have to take my word for it, I'm sure the chamber of commerce would love to pamphlet you to death and has better marketing copy than what I would right extemporaneously.