BMW is the most user-hostile car brand there is. They’re constantly seeking ways to squeeze revenue from their owners in slimy ways.
(They charge an annual fee for access to car play, for instance)
(They charge an annual fee for access to car play, for instance)
Their argument is that in US, something like 90% of all new BMWs are leased - so it's "great" for customers and for businesses, since you can now lease a BMW for your employee very cheaply in the most "basic" spec, and if they want some extra features they can pay for them themselves.
Obviously, it's horseshit. But that's the argument they are using.
Feed me gas, air, electricity, and 0.05 parts and labor, and off u go.