Human behavior appears to point towards the maximization of current order as an investment in power/potential to drive future entropy, as opposed to simply maximizing entropy. This is the difference between building a nuclear bomb and keeping it, as opposed to building the bomb to use it. When one was used, it was meant to end a war, not start one. And success in life may as well be defined by hoarding order, be it technologically, financially, socially, or just objects. The pyramids were a feat in lowering entropy, not increasing it. And we love our diamonds.
This is also an extrapolation from the evidence in biology that energy entering a system increases order and contributes to the orderly structuring of matter and hence life [1].
[1] https://www.quantamagazine.org/a-new-thermodynamics-theory-o...