Maybe, but I don't think so. It's entirely likely large corporations have fairly similar thresholds for action on such things, especially when reporters are calling for comment on a specific act.
If you go around poisoning the neighborhood cats, chances are your neighbors will all rapidly think you're a dick, even without a neighborhood meeting and vote to decide it.
It's also likely that there's a higher threshold for being the first to take action. Once the first one takes action, the rest can hit their (now lowered) threshold much faster or even immediately. That can give the appearance of coordination, but the only coordination being that everyone was waiting for someone else to be the first.