You're in the minority though - there appears to be 50 billion hamburgers eating in the US every year which is about 150 per person.

Meat substitutes are a transitionary item - for those used to eating meat. I've been vegan for 35 years and rarely cook with them (tempeh and tofu are the only things that come close). I get plenty of protein from vegetables, beans etc. and the thought of eating a mock meat just doesn't appeal to me (I'll occasionally eat a burger when out but I find Beyond burgers taste like the burgers sold in cheap fast food joints smell like.