Pdf standard I believe is open now, or at least there is a very, very detailed guide by Adobe (I’ve read parts of it).
Considering there are competing pdf readers to Adobe, this makes sense
Browser pdf styling is quite good actually, I just hate the fact it prints date / web titles by default (only user can unselect) and doesn’t work that well with paged media
I was thinking of building my own project in an adjacent area, so I did a lot of research. PrinceXML is my favourite, although it doesn’t work well as an integration to an app since then you have to share profits with them
In the end I ditched my project (lol)