On a different note, I'm up there to visit family frequently, and despite being proximate to incredible beauty (Tahoe, Truckee, skiing, etc.), Reno itself is pretty Wal-Mart suburban hellscape. There are some nicer pockets but overall very meh. Reno was hit VERY hard after the Recession and there were a lot of empty business fronts downtown for a few years; it has cleaned up and brought some new blood but it still has a way to go.
The casinos are still ever-present. Some are charming but others and are still pretty gross, gaudy, and old-school, in a bad way.
All that being said, I think Reno still has a lot of opportunity. The city owns the hot and cold seasons well. The downtown area and the river could be very cool. I'm also surprised some tech-social-gaming startup hasn't attempted to reinvigorate the gambling world to take on the absolute relics that are the casino industry. PM me if you'd be into that sort of thing.