In the words of someone after they'd puzzled out the puzzle, "...so it looks like that die in the picture is pre-release engineering material. Where the hell did you find that?"
https://www.sparkfun.com/news/350
https://www.sparkfun.com/news/364
I find it strange that whoever decided to do this kept the correct datecode on the packaging. Presumably they didn't label them as ATMega 328s until the order came in, it would have been trivial to change the datecode to something reasonable for that chip.
Years back, I talked to someone who had done some analysis on some of the "fake silver/gold" bars floating around places (I think they were common on Silk Road for a while?). Apparently some of the people faking metal bars didn't actually bother learning what a "Troy Ounce" was.
There was a "10 oz" bar that was 10 ounces - 283.5 grams. Except, in metals, "oz" means Troy Ounce - so it should have been 311 grams. You could literally feel that it was light if you were used to dealing with metals.
For example, I heard that a common practice in Shenzhen is selling reels of genuine components, but the "lot number" (serial number) on the labels are removed, so the manufacturers cannot trace these unauthorized resales back to the source. Another example, in a personal hobby project I needed to use a specialized controller that is not available on the public market, but a AliExpress vendor has them, it's likely surplus from somewhere.
> I can see those chips available in their thousands on aliexpress and similar sites for 10x the price
The quantity is not always real, sometimes they just put a random number here. And even when it's accurate, the sales occur via various online and offline channels simultaneously.
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Disclaimer: It's extremely risky to order components from an unknown source, I do not endorse doing it. And my hypothesis on their origins is my speculation, so take a grain of salt.
I guess they were tight tolerance ones that made it into a ultra cheap smd kit.
There's a saying I've heard before: How many 1% resistors can you find in a bag of 5% resistors? None. The 1% resistors were already sorted out and sold as such. I'm not sure how true it is, but if it's true, perhaps a bunch of higher-precision resistors somehow made their ways into a resistor kit not because of random chance, but because they were surplus...