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I think a lot of people use the phrase "big tech" to refer to the giants whom use lobbying, monopoly power, etc. to stay disproportionately big.

Spotify is starting to do this with podcasts.

Though their UI really needs some work in my opinion for it to be worth it. I subscribed specifically to listen to their exclusive podcasts, but bounced off and cancelled a month later due to it being a honestly not great experience.

It's possible that my expectations don't match the wider worlds though: my girlfriend loves Spotify and uses it for podcasts as well as music.

For me, music requires album-focused UI, and I honestly prefer having Podcasts broken out into it's own app or interface. Mixing the two just didn't feel right.

Happy Tidal user here. :-)

or any company that has their hands in everything

It's big but it's tied to a single service as opposed to being some huge conglomerate like microsoft or google that has it's hands into dozens of markets.

It makes sense when you are comparing them to companies that do hundreds of billions in annual revenue. Big and small are relative.