> charging for products are a clear win-lose situation for customers

That is not true. I pay money, I get a product I want. That is a win-win situation.

I see TV and the TV channel shows ads is a win-win situation.

I see YouTube and YouTube records who I am, where I live, my age, my relationship status, my political views.... to watch TV for free seems a very bad exchange.

I am not against the advertisement industry, but in its current form in conjunction with tech companies it is damaging society in very real, very harmful ways.