Wouldn't it be more productive to make a site that is actually interesting to some group of users or other?
Wouldn't it be more productive to make a site that is actually interesting to some group of users or other?
If you're trying to advertise your website, and your primary market isn't your local area, then it's really hard because as far as I know you're limited to:
1) Getting into the Google index and building yourself up there
2) Running a blog and writing material that'll get indexed and hopefully linked (This is very very hard for a product blog)
3) Buying Google adwords for your products that bring people to your site (with a specific landing page of course)
Just curious what is available for sites like that, because it's all I can think of.
The big picture philosophy of trying to build "linkbait" (for SEO) is to take the site's niche, and then start exploring anything on the fringe that is slightly related to it.
Think outrageous, and think outside the box.. it doesn't have to be directly about your niche/topic, as long as it is tangentially related..
Of course, it always helps if your site is interesting enough that people feel compelled to share it for what it is.. good linkbait bridges the cap when it is not. :)