Interesting. In the future we might even see influencer "template marketplaces" where you can buy the rights to use an influencer's face (and pay additional if you want them to promote that image on their profile).
Your brand wants to be seen with someone seen in a restaurant in Paris? I have a French kid biking around with a 4K camera, he'll go there, shoot the footage, upload it, and you can add your virtual influencer into the shot so it looks like she's showing off the food and then turning the camera around to her (virtual face) for that narcissim gratification!