I understand it's a technology demonstration, I'm struggling to decouple the clash with my aesthetic sense from the technology/framework. There are so many new UI elements (stuff floating, expanding, appearing on hover) that it really puts me off. E.g. on the navigation group that floats on the right, I guess theoretically it's cool that if you hover over "imagine" it offers a small "expand" button and then there's a neat animation as it drops down. All that feels out of place on a website though, as far as I'm used to them.
Can you expand on who you've found resonates with the tool? Is it mostly people who want a print poster on the internet, or similar image-first, single-page users?