One thing this blog post highlights strongly, albeit accidentally, is that if you are going to have a personality it is important to have the
right personality for your market. Having the wrong personality can set you back in ways ranging from not being taken seriously- and therefore having a greater hill to climb, to being offensive- and therefore being locked out of your market/audience.
This blog post reads closer to something that I expect to see on a joke or casual chat forum than something I expect to see on a VC's blog.
Having said that, I also think the message is spot-on. In particular, I thought the advice under "How not be boring" was clear, simple, and compelling.