If they force Wise to offer slow and cheap then we all win. I just checked the cost on a GBPUSD transfer, and it's 350 pounds + some kind of exchange rate cut. The difference between Wise and Atlantic is an entire ocean and I'm not convinced Wise will undermine their gravy train by trying to compete with a plucky upstart. Only if said plucky upstart becomes a billion dollar company; any by then they don't need to worry about being competed out of existence.