Maybe the key point being that they are a different audience, Netflix users seek something else.
Copy cable TV business plan and theses users will just migrate elsewhere. Way to shot on your own foot.
Speaking of cable, if the quality of Netflix produced content would be comparable to the one of hbo or Disney I would even consider paying for it and watch ads. But I think Netflix subscriptions are going down because m, at least in my personal experience, the content is just offensively stupid, banal, childish and poor. Maybe the first step should be to product stuff that makes sense