Most of the do's and don't infographic were either false or obvious. Example, Do: 'Talk Straight'. Don't: 'Use bull or deceive'. Really? I'm pretty sure this advice applies to every management position in existence outside of politics.
I'd like to see an in-depth analysis of why the best engineers go to Google, but not AOL. I'd like to see more empirical based analysis on how to keep incredibly smart people to stay at your organization even though they're sharp enough and confident enough to go out on their own.
It seems he's pushing a book about 'Clever Management'. I haven't read the book but if this article is any indication it will be one of those 80% filler business books that you read and walk away feeling like you didn't really learn anything new or non-obvious.