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Long tail works as long as the people in the tail can find the content relevant to them. If browsing and search is bad enough that it doesn't seem to be there, it might as well not be.

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Their UI, or the service itself, is also flaky. It's fairly common for us to start watching a series and the next day Netflix will show us as having already watched all of the episodes, despite our changing to a complex password and also not enough hours passing for us to have watched them all. I wonder if they are juicing the numbers for some reason or if it's just an error.

> It's fairly common for us to start watching a series and the next day Netflix will show us as having already watched all of the episodes

Wildly off-topic but perhaps you’re turning off a TV without the streaming device itself shutting down?

I suppose it's possible that their auto-play feature is doing it. Most of our Netflix use is on a laptop so if the browser tab isn't closed maybe it keeps streaming the auto-play, although I haven't checked for that.

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