Lots of companies' executive officers are relaying identical messages, even down to the same choice of words. "Serendipity." "Collaboration." "Magical hallway conversations." I've never seen all of Corporate America, including fierce competitors, so closely aligned on a very particular narrative, as I've seen them aligned on returning to physical offices. It's as if they all received the exact same memo with the same talking points and are all desperately following it. Never seen anything like it before.