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I'm a member, but unfortunately I am in Canada.

However, if their deals were opened up to us, I would definitely buy a bottle every so often. They have awesome deals and wine isn't just for special occasions!

The numbers from the site said 600,000 members who have purchased 500,000 bottles of wine. That's not bad, but I would assume it's a smaller chunk of the 600,000 members who buy multiple bottles of wine.

Just a hunch.

A lot of people cook at home and drink wine with their food. It's not reserved for special occasions for many people.

I'm subscribed to a bunch of these, and it's just a case of me being too lazy to unsubscribe. In fact, I even end up opening a bunch of them by mistake when trying to open a different email.