Have you considered paying half to only keep one butt cheek warm?
Part of me thinks you're being facetious, and part of me realizes this exactly the kind of thing car manufacturers would offer. Can you confirm either way?
he is being facetious but BMW is not, and offering it for $13/month. A separate subscription for heated steering wheel at $10/month is also offered.
I wonder how they're doing financially because in terms of brand the idea has sunk them for me completely.
I have to say, I would laugh in a salespersons face if they told me the heated steering wheel was a subscription service.
at this point they'd need to pay me to get me into dealership so I wouldn't get that far
I can bet they are relying on most customers to find out about the fees only once the car is in their driveway, and at that point rather than fight they just decide to pay it.