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I think he's criticizing Issacson's book for being light on the details of Jobs' actual work, thus allowing Gladwell to write an article that is uninformed in calling Jobs a tweaker.

Had Issacson done the task justice, we would all have insight into Jobs' work, which in Gruber's opinion, rises far above the level of a tweaker.

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I wonder if critics have actually read the book. There's quite a bit about Jobs' actual work and you get quite a bit of insight into what he did and how he went about it.

Gladwell is quite capable of spinning some idiotic theory on his own. You can't blame Isaacson for his shortcomings.

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