Maybe you're mixing that up with Facebook? Mark Zuckerberg started FaceMash to compare students in a 'hot or not' type website. https://en.wikipedia.org/wiki/History_of_Facebook#FaceMash
Others had tried earlier with the same idea but the pieces weren't in place. Plus being members of the PayPal mafia they knew how to execute.
> I'm a [Male] seeking [Everyone] between [18] and [45].