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>They also pioneered 2 hour no question return policy,

I don't consider that a positive. Big Box stores usually have 15 days for returns.

to be clear that is 2 hours of playtime, not realtime. You can refund something you bought months ago but never played.

A lot of big box stores don't want to do 1:1 refunds if the seal has been broken.

having a 15 day return period for games that can be beaten five times in that period doesn't make sense