A lot of popular web apps seem to decay in this way. The founding developers create an excellent site, it becomes a huge cash cow, then the organization becomes bloated and more focused on extracting more out of existing value than creating new value or building on the original principles.
Medium didn't always have a paywall, and I am thankful to the random users here that post archive links to bypass paywalls, I even installed a browser extension for it thanks to this site. Facebook is starting to lose users for the first time in history, despite a rebranding.
This website really doesn't have that issue as far as I can tell, and people seem receptive to promoting your software if it is actually useful. There doesn't appear to be such a heavy censorship of hacker-related material that conflicts with corporate interest, like the aforementioned paywall bypass links.
In other words, if it ain't broke don't fix it lol