I feel much of the mourning of lost trust in media comes down to crocodile tears (“concern trolling” - though I don’t cast that label on any comment here). The well meant and often needed pedantry of the informed serves the disingenuous demagogue readily. And the informed themselves are often distracted from a moral urgency by ambiguity.
Ambiguity is kin to science but alien to modern and popular modes of ethical judgement. This failure of critical moral thinking is the crux of media’s challenge when reporting on climate change. I don’t believe the hoi polloi distrust journalists because they too are current with the latest studies.
In our present crises, there seems to me a choice between hyperbole and bikeshedding. The latter suits the present powers, the former all the possibility of a future.