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Who would ever only want to work for a company that exclusively uses Apple products? That is an insane level of fanboyism that doesn't indicate a fully rational actor.

using .pages to select away from job applicants also does not indicate a fully rational actor

How would I open a pages file? I use Linux.

I'd have a similar reaction to .doc or .docx as well, though at least I can open those files. .pdf is table stakes.

LibreOffice opens application/x-iwork-pages-sffpages files.

Simple: Person hates Windows.

Person wants to work for a company that is willing to pay the cost of tools, and using Apple is a good proxy for this.

Unfortunately in hiring all we have a (frequently imperfect) proxies.

People who value their sanity and/or are opposed to having ads and tabloid headlines built into their work computer.

Why bother to spend any time filling out an application then?

ATS systems usually won't accept a .pages file as a format anyway. It's RTF, TXT, DOC, DOCX and PDF from what I've seen.

a PDF is so much better. and you know this..... man