Most Ads fall into a few categories: - in-app ads that target you for known account demographics: those tend to be targeted at simple stereotypes and seldomly actually something i might want - Ads on news websites or blogs that aren't much more targeted than what could be derived from the general interest group / general target audience - And finally, the bulk of all the oh-so-perfectly-targeted ads: are actually mostly just retargeting automations that keep infuriatingly showing you the very things or similar things you just bought for the next few days
I'm yet to discover a product that would have been nice to have via ads
The only "benefit" I see is that I get drowned in bike adds after some research. That's despite the fact that I bought a bike two month ago.
It doesn't really matter because it almost never happen. What happens is you get ads for things you either looked out of curiosity or already bought.
Tracking ads are almost always trying to sell you something you don't need in ways that you specifically are considered susceptible to. I'm sure there are normal ads out there, but the ones I see are almost always A/B tested and designed to exploit one of my supposed weaknesses. I don't want your psychological warfare but that's what the modern ad landscape has become about.
If I read an article about TVs, I expect ads about TVs. If someone writes a social media post about fridges, I expect ads about fridges. Content-based ad libraries are out there for the people that are interested in the products that are being advertised. On the few websites that use them, I've actually clicked on a few.
Sadly, most of them were stopped by my adblocker anyway because the redirect the ads led to still tried to track me, but in a few cases the system just worked.
If you need to know who I am, where I live, what my gender and age are, how many kids I have, how many pets I have, where I work and where I'm going on holiday this summer in order to sell me something, you don't have anything I want.
Two minutes searching for a product on Google or Amazon should disavow anyone of the notion that they have any desire to match products to people that want them.
...and this is coming along swimmingly for some aspects of my life.