I can't think of a counter culture that wasn't somehow absorbed by the economy and sold back to the masses. It all ends up getting commodified which makes it part of "culture" without the "counter".

I've watched the trend accelerate in my life and I wonder if we're reaching some sort of point (because of social media?) where there is very nearly no culture (counter or otherwise) unless it is commodified. Everything has been reproduced and divorced from it's meaning so we have this neutered insipid idea of culture that inspires nothing.