I was thinking the same but I do think you can make some serious money if you grab it on 1st day at opening bell.
Another important thing to remember is that there are two sides to every trade. Presumably, the guy who has shares on opening day has at least as much information about the stock that a retail buyer does, and he's choosing to sell. To be a buyer, you have to have a stronger belief about the future of the company than the market price indicates.