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> The company really was just ego stroking for Mr Billionaire

The modus operandi is to slap the "Virgin" brand onto a venture - lending the brand in return for some equity. If the dice roll between a 5 and a 9 he cashes out - every other outcome, someone else loses.

Its not far off the Dragons Den model of venture capitalism, and seems to be somewhat of the basis for the Celebrity SPAC model.

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> The modus operandi is to slap the "Virgin" brand onto a venture - lending the brand in return for some equity.

I wonder why would a space company go for that deal? I understand if you're building some consumer-grade service and need the brand recognition, but if you're one of a dozen companies actually capable of going to space, who cares about the brand?

You’re not capable of going to space, that’s why you need the money from investors

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