Sure, so we tax carbon and throw the proceeds into R&D on CCS, carbon free energy, replacements for things like concrete etc.

You can whack a "millionaire" tag on it, but the fundamental fact is that people decide to work 40, 60 and higher hour weeks just to have a bigger house or car.

That speaks to the fact that we are hard wired to compete with each other in that way. You just have to make the competition harder across the board.