Oh I'd say Palantir and the U.S. military understand quite well how many people, especially our own soldiers, find what we're doing unethical, which is why they're so keen to replace human soldiers with amoral robots.
What happens when: You are walking a beautiful forest with a beautiful Ukranian girl, and somebody drops a war on you, nobody so much asked for it...That until the last minute they did not believe was going to happen?