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The owners would have gotten a nice exit. The employees would have probably ended up laid off anyway, right?

edit: actually looking at some posted salaries it seems some employees were given quite a lot of equity

At that time, I don't think so. It was an incredibly small team back then, and the CEO of Twitter at the time was Jack. It likely would have remained (somewhat) independent, at least in the short term, similar to Vine and Instagram. And given equity, I assume almost all employees would have become millionaires.

> It likely would have remained (somewhat) independent, at least in the short term, similar to Vine and Instagram.

And then get shut down a few years later in the medium-term, similar to Vine.

That may have been better than what inevitably happens anyway.

Definitely under the new management team

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