I don’t think Meta really wants its devices to be out of reach for billions of people, limiting its data collection and the future it imagines with vast amounts of behavioral data collected from all those people.
If Meta were able to create an independent company that doesn’t have to have tracking or profiling or advertising or connected to its surveillance properties like Facebook and Instagram, it could create good devices at high enough prices to compete with Apple on the experience and quality. But its not in Meta’s DNA to leave such things alone.