> They aren't looking to replace Apple, they are just trying to find a way to get their revenue growing again

This is such an odd sentiment.

Meta was first in this segment, they've spent billions and billions, harmed their reputation as a company on Wall Street, etc. etc.. Apple comes in after them, with, from what we can tell, a superior product. This rationalization that this was all part of Meta's master plan all along is a little ridiculous. They're going to lose and get the crumbs, just like Android device makers get 30% of the profit (70% of it goes to Apple) but hold 80% of market shares. This wasn't Meta's aspirations and is a blunder.