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Mad clickbait, as expected. Gravity is not breaking down.

The study author claims the results offer support for MOND which really ought to be interesting enough to reflect in the title.

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It doesn't seem like clickbait to me. "Breaking down" is a common way of expressing that a scientific theory isn't explaining experimental data in a certain set of circumstances, which is exactly what the person they're reporting on is claiming.

The theory may be “breaking down” but is gravity? That was the title’s confusing implication.

After the superconductor flop I imagine we will see a lot more stories like this where journalists hype up anything they possibly can.

This is just every single news cycle. If it's not going to revolutionize everything then you're going to bore your audience to death. Hype is overhyped. Welcome to the 21st century.

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