The old Musk image of visionary genius trying to save the world by transitioning it to space green clean energy and futuristic technology? It inspired millions of higher class liberals to part with their hard earned cash to buy an under-baked, poorly put together (and until recently expensive) EV.
The new Musk image is relying on a much smaller, much poorer demographic, to buy a highly experimental vehicle, whose allure will disappear in smoke the moment it's out and people see how bad it is (in terms of range, handling, reliability, safety, and so on).
It's a fun theory for sure, but the Cybertruck will never sell in volume, so I'd say it's more likely that what we see is what it looks like: a conman suffering a heavy case of the Peter Principle, uncontrollably unravelling before our eyes.