How different would it really be though? Different name of the conpany, but I think it otherwise would not be that different today.
During the pandemic there was a pause in theatrical releases and the little rental chains couldn't weather that, so they disappeared.
But yeah, not that different from today.
At the end of the day, there are alternatives but, if you liked watching a variety of movies, Netflix DVD was a pretty low friction way of doing so.
Funny enough the pandemic was the reason I canceled my Netflix DVD subscription.
During the early days there was no information about how it spread. The DVDs are sanitized (wiping finger prints, etc.) but I wasn't sure about the sleeves. I know a number of organic things can survive for over a year without a host (fuck you ringworm) so I wanted to play it safe.