The article assumes failure as more likely than not, but that’s not what the numbers say.
I took a new ventures college class focusing on high tech startups and the statistics were more like: most startups get acquired, some IPO, and a small percentage fail.
Software is one of the most profitable industries out there. Just look up margins compared to other industries.
Now, I realize the article is talking about projects and not companies, but what’s the point of that?
Example: A typical car company loses 100% of the money it puts into their infotainment system software. But they make a bunch of money when they sell the car.