I remember right wing leaders going really out of their way to demonize Budweiser for literally having a single video with trans person and like a can of her face. So yeah. And yes, right wing businesses refused to sell the beer and there was actual boycot.
If that is ok to do because trans person was acknowledged, then yeah, youtube demonetization is equally ok.
A better example would be the Dixie Chicks boycott after the Bush comments, where major radio stations refused to play their music.
The only difference is that Youtube is less hypocritical about the whole thing.
(And note that the boycott here wasn’t even stirred up by Fox or Sinclair. Fox did a Bud Light product placement right before July 4.)
That is about it. So, you know, the same people can stuff themselves with complains about YouTube. YouTube is at least honest and not pretending that somehow situation is something it is not.
There's the difference: People didn't want to buy Bud Light anymore, so their sales tanked.
One feature of cancellation is that the cancellee usually has people who want to hear the cancellee and buy their stuff, but activists try to get them kicked off intermediaries so the cancellee and their customers can't conduct business.
If it was just about making the person unpopular, that'd be an entirely different matter.