Hacker News Reader

Price in what you pay to get it. Cost in what you keep paying to keep it.

Price is pretty unambiguous, cost is very ambiguous. I've never seen anybody make this distinction, but IMO, it's clear enough.

IDK, isn't this just "writing 101" you learn in primary school, that repeating the same regular word multiple times in close proximity (within couple sentences) is ugly and indicates bad writing?

It’s intentional, to distinguish between known unknowns and unknown unknowns.

I would say it’s anticlever. Repetition is a far more effective device