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Comment by goalonetwo | Hacker News Reader

Also don't understand why would anyone buy a Cloud subscription for a MATTRESS. Is that where we are at in the tech cycle? I need to pay 25$/month for... sleeping?

Why does this need to even be connected to internet? Why not keep it local?

(I know why, they had to push for a subscription model for that sweet recurring revenue. That was the incentive, then they add to figure a reason to get there).

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> Also don't understand why would anyone buy a Cloud subscription for a MATTRESS.

Coincidentally enough, I bought a new mattress last weekend. When I was shopping for it, fully 1/3rd of the ones they had included bluetooth & app control.

It truly blew my mind. I can't even begin to wrap my mind around the idea that people find these things desirable in a freaking mattress of all things.

I didn't notice if any were cloud-connected (I wasn't exactly looking closely at those mattresses), but if I had seen that, I'm pretty sure my head would have just exploded on the spot.

Does anyone actually find it desirable? Or is it just an easy way to squeeze more money out of a mattress sale, considering they probably sell your data.

In that mattress store, those mattresses were more expensive than otherwise equivalent ones lacking the electronics. I have to assume that somebody is buying them even with the added premium.

Sleep is paramount. Without it, everything else turns to shit. So it makes sense to spend money and time and effort on making it the best it can be. That companies are around to monetize that is just capitalism. There are alternate systems out there but we decided against them.

The part I don't understand is how the electronics makes sleep better. If it looked like there was any way they would, I'd get it (even if it didn't appeal to me personally).

Falling asleep is about being comfortable, and an important part of that is temperature. The electronics are used to cool or warm the bed so you get to the right place to fall, and stay asleep. Their website does a good job of selling the idea, anyway.

https://www.eightsleep.com/

I think regulating temps and giving the user feedback on how well the slept and the details could go a long ways to getting better sleep

> they had included bluetooth & app control.

They’ve already done something similar to that to toilets, not completely though; got it to remote control and batteries yet. I guess wifi and cloud subscription would be next.

conspicuous consumption is a human need.

This appears to be a cultural thing, not a basic human thing. There have been many cultures where conspicuous consumption has not been a thing.

I assume it’s satire.

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