> Also don't understand why would anyone buy a Cloud subscription for a MATTRESS.
Coincidentally enough, I bought a new mattress last weekend. When I was shopping for it, fully 1/3rd of the ones they had included bluetooth & app control.
It truly blew my mind. I can't even begin to wrap my mind around the idea that people find these things desirable in a freaking mattress of all things.
I didn't notice if any were cloud-connected (I wasn't exactly looking closely at those mattresses), but if I had seen that, I'm pretty sure my head would have just exploded on the spot.