Of course, you should tell others to behave like that.
[1] http://www.ribbonfarm.com/2009/10/07/the-gervais-principle-o...
In the GP corporate hierarchy, the losers tend to do the minimum required to keep their jobs. If they start making stuff work beyond their immediate job responsibilities, that's not classic loser behavior.
At one point in that series of essays, the author talks about behaviors of the psychopath. In a startup environment, the psychopath puts in a lot of effort and gets things done because that's the fastest path to getting the company off the ground.
"A sociopath-entrepreneur with an idea recruits just enough losers to kick off the cycle. As it grows it requires a clueless layer to turn it into a controlled reaction rather than a runaway explosion. Eventually, as value hits diminishing returns, both the sociopaths and losers make their exits, and the clueless start to dominate. Finally, the hollow brittle shell collapses on itself and anything of value is recycled by the sociopaths according to meta-firm logic." - a delicious description, even if not all that true