They're almost all private workers exercising their right of association (or lack thereof) with a person who they believe is mistreating or trying to mistreat workers.
If a "customer" walks into a store and starts mistreating workers, it's totally reasonable for them to tell the customer to buzz off, and for their employer to support them. What kind of terrible boss or society would force workers to service their abuser?
If elmu wants to throw his money around to exploit and abuse workers, he can do it somewhere else. Few others seem to be having this issue, so it seems the root cause is him and his behavior. Whether or not he fixes himself, Sweden did and will do fine without this 1 rich narcissist with oppositional defiant disorder.