It has to be a recognised English word for it to spin. And to spin a longer word, you tap the first letter then the last letter. I’ll be updating the instructions soon, but hopefully that helps in the meantime!
It took me a while to get it - extra instructions would be helpful.
Other words better than spin: reverse, mirror, or flip. Word reverser, word flipper.
Arguably more a mix of wordle and boggle or scrabble than Rubix.